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Welcome To Tha Carter [Editorial]

Published: February 28, 2011 in Tech N9ne by

Assembling a hip hop classic has become harder and harder for artists in the industry today.  Facing pressure from nervous record labels and rapidly changing trends, artists are expected to focus on singles rather than a solid album. As Lil Wayne readies to release Tha Carter IV, critics are looking to his last major release for future expectations. Wayne’s Tha Carter III was hailed by many as a classic hip hop album, joining the likes of Notorious BIG’s Ready To Die and Jay-Z’s Reasonable Doubt.  Critical acclaim aside, Tha Carter III’s sales were solely responsible for saving the industry from a downfall in 2008.  Now with Tha Carter IV under production, Wayne has put the spotlight on Kansas City’s Tech N9ne and all of Strange Music.  As recently confirmed, Tech N9ne will be making an appearance on Tha Carter IV.  While fans on both sides have varied opinions on the collaboration, there is one thing no one can deny. Tha Carter IV will sell, and it will be one of the biggest albums of 2011.  It cannot be stressed enough how much this could possibly push Tech N9ne to the other level he has long been seeking.  Exposure of this magnitude can only lead to bigger and better things.  If Tha Carter IV goes on to become another classic, Tech could very well be part of history.

Classic albums don’t come around very often.  In fact, the very first album to ever receive the coveted “five mics” rating from The Source was Nas’ Illmatic.  The debut album for Nas was credited with reviving East Coast music and is still considered the blueprint for a classic album.  Not only did Illmatic launch Nas into superstardom, it also helped launch the career of then unknown rapper AZ.  AZ was the only guest feature on the entire album, save for a hook by Q-tip and Pete Rock.  With a breakout appearance on Illmatic, AZ soon found himself enjoying his own success with a record deal, solo album, and a group project with Nas, Nature, and Foxy Brown.  Listed as one of the most underrated MC’s in hip hop, AZ will forever have his spot in the books because of his chance appearance on Illmatic.

Wayne’s previous effort, Tha Carter III has set the stage for high expectations.  Carried by the monster single “Lollipop”, the album charted 1 million units sold in a single week.  At the time, Wayne was the first artist to do so in three years.  The previous million in a week achievement belonged to 50 Cent in 2005.  Tha Carter III also won a Grammy for Rap Album Of The Year and was nominated for Album Of The Year.  The album gave Wayne’s career a much needed resurrection and propelled him to permanent mainstream success.  When released from prison earlier this year, Wayne began work on Tha Carter IV from scratch.  The first official single, “6 Foot 7 Foot”, dropped to much critical praise, with people calling it “A Milli on steroids”.  The single charted high on US Billboard charts and left the public hungry to hear the rest of the album.  Amidst all of the suspense, Wayne made good on his word to include Tech N9ne on the final cut of Tha Carter IV.  The two MC’s met in Miami recently and confirmed work on both Tech’s All 6’s And 7’s, as well as Tha Carter IV.

Speculation would have you believe that Tha Carter IV could possibly surpass Tha Carter III. If this is indeed the case, then Tech N9ne would become a part of a multi-platinum album, a first for the Kansas City King.  Looking past all of the new fans Tech could gain from such notoriety, there are also new relationships for Tech to explore with major artists.  Thus far, Tech has managed to knock down doors in the industry without the help of radio or television networks.  If Tech was able to do all of that on his own, just imagine what he could do with the exposure from Tha Carter IV.  This is not a question of mainstream versus underground, or mainstream versus Tech N9ne.  This is simply a new mountain for Tech N9ne and Strange Music to climb.  We all know Tech has the ability to hang with the best in the game, be it mainstream or independent.  It’s important to reflect on what monumental accomplishment this really is.  After years of being shunned by major networks and labels alike, Tech N9ne has caught the attention of one of the biggest names in music today.  Tech N9ne himself did not imagine Lil Wayne even knew who or what he was.  The world is watching now.  Tech N9ne is about to infect Tha Carter IV the only way he knows how.

-Victor Sandoval, Strange Music Blogs Contributor

  • T-RO

    Good article mayne. This is a big jump for him. 2011 is gonna bring great things in hip hop.

  • Jk4us2

    Record breaker, History maker, Nnothing less than a chart taker… Give it up to the Mid – West!!!

  • Chrisncool

    I don’t agree with Tha Carter III being called a classic when it contained songs like Lollipop & Got Money. It’s a decent album though, and I am ecstatic on this collaboration &what it will bring. I am even more excited about the Eminem/Tech N9ne collabo though. That’s what I most look forward to. Overall I’m happy for Tech & what he’s accomplishing. Wish for only the best.

  • Zach20201

    Go Tech

  • http://twitter.com/IvyKilla Ivy Killa

    I think like Chrisncool Carter 3 isn’t a classic like biggie or jay z album’s he sold that many CD when hip hop was cool and love by everyone biggie and jay z sold those CD when most people out there hated hip hop and was’nt on the media as much as it is today. Anyway, back to Tech. To me it’s not Tech that is getting great exposure it’s more like Lil Wayne is finally getting a real good artists for is album. And exposure, exposure we have to remember this is just one song on one album. i never saw so many article or so many people talking about a featuring. I mean it’s just one song. People talk more about that then talk about the new worldwide chopper, that is one sick song with much much greater featuring on it yet, why don’t people talk about that song as much. Lil Wayne was the flavor of the year just like many many other artists before him and by now we don’t even ear of most of them now, so tell me in 5 year will we still be talking about that Lil Wayne/tech n9ne song or will we still be talking about worldwide chopper. Same thing goes for the eminem/tech n9ne song. Yeah yeah that’s great tech is doing song with people that are worldwide appreciated by the media, like that ever made some good music!!!! Good music dont come from how much you are on radio but on how much work you put into your music. that’s what i think. To me Lil wayne and eminem will finnaly have a verse i like in one of the song they did. and that kind a sucks for them cause the best verse they ever had on the music they did was made from another rapper. that must sucks for them lol. Tech you go man and kill those verse for those songs and show the world what media been sleeping.

  • Raymondjoseph

    TECH IS ALREADY PART OF HISTORY MY DUDE!! ALUCARD EVER LASTING

  • Victor Sandoval

    A classic is a matter of opinion. The thing about Tha Carter III is that when it was released, absolutely everyone in the music industry hailed it as nothing less than a classic hip hop record. There is a lot of soul on that record, on songs like “Tie My Hands”, “Misunderstood”, and “Shoot Me Down”. Not to mention all of the creativity and risk taking on some of the tracks throughout. Mix that with the awards and sales performance of this album, and yes, I’d consider it a classic record, from front to back. I’m not the only one. I will say though, sales under no means equals quality.

    I’m glad some of you enjoyed this one. Just trying to look at things from a perspective of the overall Hip Hop community and take down some of the walls of the Strange Music community. Enjoy reading everyone’s opinions.

  • http://twitter.com/kcnick89 nick from kc

    second

  • http://www.facebook.com/people/Adam-Roberts/100000699832005 Adam Roberts

    Tech n9ne is a beast and will outshine wayne on this album.

    check out my mixes ofr only $10 a song http://www.levitybound.weebly.com

  • Natepope69

    lil wayne? he cant rap for shit evryone knows that.

  • Chrisncool

    I understand what you’re saying but a “classic” record that as a whole can withstand time, and people 10 years from then will still be listening to it. I don’t think the Carter III contained enough music of that caliber. And btw, i dont care much of what anyone else “hails” it as. I never considered it a classic and never will. Final. But, I’m not saying it’s a horrible album, just not good enough. But it’s a pretty cool album overall, mostly I enjoyed it. But there were tracks that belong in the dumpster somewhere for a hobo to eat. Serious shit.

  • Chrisncool

    yo, i agree with basically everything u said except the Eminem part. Did u give up on him after Love the Way You Lie? His radio shit isn’t impressive (for the most part) but his album shit is incredible. Dude is the best with lyrics. Tech is the best with flow. Honestly, i wouldn’t have an idea who would kill it, Tech N9ne or Eminem… its a hard choice. just because Em is famous doesn’t mean he can’t spit, forget the radio popularity and pay attention to what he says. Shit’s crazy!

  • http://www.facebook.com/people/Patrick-Griffin/100000202958649 Patrick Griffin

    Is tha carter III a classic or not? It seems like people have been debating that since that album came out.
    I’d say it’s a new classic. Is it like ready to die or illmatic. No. But of course it isn’t it came out in 2008. It was great compared to alot of the rap albums that come out these days
    Wayne has his own unique style and showcased it all in that album. To the people saying that classic albums can’t have a got money or a lolipop why not? Since when did it become a rule? It’s not.
    Tech n9ne is a good independent artist i think it’s cool that he might get the recoginition he deserves.

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