Though named after Kanye West, the song itself has little to do with the controversial figure. As opposed to covering much-maligned rants, fashion shows, and erratic behavior, which have been debated ad nasuem, MURS uses Kanye’s name as a jumping off point, instead highlighting the story of a “young black man trying to make it on his own”. Following the hero of the tale through the many obstacles he faces on a daily basis in a striking black-and-white style, MURS brings the story to life, giving the struggle of many black men a specific face. In turn, it allows us to connect to the struggle in a much deeper way.
From the lyrics to the video, “GBKW (God Bless Kanye West)” is a true storytelling cut and sets the tone for Captain California, due out March 10th. Pre-order your copy today!