Rittz: 'I Don’t Think Anybody Else In The Music Industry Does It Like Strange'

Mar 28 2013

Now that Strange Music and Slumerican have joined forces, it seems like nothing can stop Rittz’ ascendance in the rap game.

With his spot on his first Strange Music national tour (Independent Powerhouse 2013) and his full-length album debut The Life And Times of Jonny Valiant on the way, Rittz is finally starting to see his hustle pay off, and as he tells Noisey in a recent interview, there’s no label he’d rather be a part of.

It’s a great label, man. I don’t think anybody else in the music industry does it like Strange. Everyting’s so organized and it’s like a family feel. There’s no pressure to be a certain way or do a certain thing. The fans… it’s almost like the fans accept you. They have a cult following, and it’s like, “Welcome to the family.” They accept you by default. There’s no Hollywood shit going on. It’s so nicely structured and on time and on point. It runs like a well-oiled machine. I’m extremely happy with Strange, especially in terms of making the new album. I didn’t have to make it have a certain type of sound or anything like that. I’ve got a lot of creative freedom to do what I want to do.

Rittz also goes on to talk about his humble beginnings in the rap game and the long struggle it took for him to get to where he’s at now.

For anyone stuck in the grind thinking that it’s just not going to work out, this interview is a must read.

Click here to read the entire interview


Rittz - The Life And Times Of Jonny Valiant

  • Did you ever feel like giving up but kept pushing anyways? What kept you going?

Leave your thoughts in the comments section below!